Editorial Policy
How Wardrobe Atlas chooses what to write, how it researches, and how it stays independent.
Who writes Wardrobe Atlas
Every guide on Wardrobe Atlas is written by Alex Carter, the site's founder, author and editor. There are no guest posts, no freelance writers, and no content written by brands. Alex is responsible for every word published here, including corrections.
How topics are chosen
Topics are chosen because readers need them, not because a brand or a trend demands them. We prioritise questions that decide real purchases: how a garment fits, what it is made of, whether it will last, and whether it is worth its price. Reader emails and questions help shape the list, but the final choice of topic is always editorial.
How we research
Research begins with primary sources: fibre content and care labels, published size charts, and a garment's construction — seams, linings, fastenings, and finishes. We compare across brands and price levels, check size charts against measurements, and wear garments through ordinary weeks of work, travel and laundry before writing about them. We read retailer and brand information, but we treat marketing claims as claims, not facts, and we say so when a claim does not match what the label or the garment itself shows.
We do not invent evidence. We do not publish review scores, star ratings, laboratory test results, or sales figures unless we have a verified source for them — and in practice our guides do not rely on such figures at all. Prices are given only as typical ranges as of November 2026, because exact prices change constantly. When we do not know something, we say so, rather than filling the gap with a guess.
Editorial independence
No brand pays for coverage. No brand reviews a guide before publication. No brand can buy a favourable mention, a higher ranking, or the removal of a criticism. The site currently contains no affiliate links. If affiliate links are ever added, they will be disclosed at the top of the relevant pages and will not affect editorial judgment, as promised in our Affiliate Disclosure.
Brand names — including Nike, Levi's, Adidas, Zara, Gap, H&M, Ralph Lauren, Lululemon and Uniqlo — are discussed editorially to illustrate how sizing, fabric and construction differ across the market. We are not affiliated with any of them and we are not affiliated with any brand.
Corrections
We correct errors promptly and transparently. If a reader points out a factual error, we check it against the label, the size chart, or another primary source, and we update the guide. Significant corrections are noted on the page. Minor corrections, such as a typo or a clarified sentence, are made without a note. To report an error, email [email protected].
Updates
Guides are reviewed when the underlying facts change — for example when sizing conventions shift, when a fabric blend changes, or when a seasonal guide needs a new year. Each guide carries its publication date and a note that it was updated in November 2026. A guide is never silently rewritten to say the opposite of what it said before; if our judgment changes, the text will say why.
Images
Wardrobe Atlas uses no brand logos and no product photographs. All photographs are generic category photographs from free stock libraries (Unsplash and Pexels) and Wikimedia Commons, hosted locally on this site — never a brand's own imagery. This is a deliberate choice: it keeps pages fast, keeps the site independent of any brand's imagery, and means nothing on the page can be mistaken for a brand's own marketing. Individual photograph credits are listed on the How We Research page.